Your logo is a visual representation of your business and should garner attention, separate you from your competition, and communicate to your audience what your brand and message are. Here are a few things to consider about what your logo is saying about your business.
Creating trending content that’s fresh and relevant can bring in higher interactions with both returning and potential followers of your brand and is an essential tool for long-term success. However, going a step further by paying close attention to your analytics can be an immeasurable asset to your return on investment (ROI). Here we discuss 3 tips for finding out if your social media account is performing like it should be.
Artificial Intelligence has been on the rise in the technology sector for years, and until recently was a very specialized tool that only the most advanced companies and researchers were using. To better understand how AI can be used to enhance your website experience, we take a look at its two-fold impact; the customer experience and the company experience.
Tips for a Powerful Web Presence: No one can deny that having an effective web presence is key to the success of today’s business. I have discovered that this requires using a holistic approach. It’s not enough to just build a website, it’s not even enough to have search engines crawl your website, it is not enough to pour money into paid advertising campaigns, and it’s not enough to just create some social media accounts.